These terms apply when you use formativedigital.com, which is run by Formative Digital of Brantford, Ontario. By using the site you agree to them. Paid services are covered by a separate written agreement, and if that agreement conflicts with anything here, the agreement wins.
Research, guides and tools
Our research, guides and free tools are general information about search and AI visibility. They are not advice for your specific business. Search engines and AI systems change often, so figures and screenshots reflect the date they were published. Use them at your own judgment.
Free audits
A free audit is a written read of where your business shows up in Google and AI answers at the time we check. It does not commit you to buy anything, and it does not commit us to a result.
Results and our guarantee
Nobody controls how Google, ChatGPT, Gemini or any other platform ranks or cites a business, and we do not promise any specific position. Where we offer our 12-month results guarantee, its exact conditions are set out in your service agreement, and only that agreement decides when it applies.
Content ownership
The text, graphics, code and research on this site belong to Formative Digital unless stated otherwise. You may quote short passages with a link back to the source page. Please do not copy whole pages, republish our research as your own, or scrape the site at volume.
Links to other sites
We link to other websites when they are useful sources. We do not control them and are not responsible for their content or privacy practices.
Limitation of liability
The site is provided as it is. To the extent the law allows, Formative Digital is not liable for losses that come from using the site or relying on its free content. Nothing here limits rights you have under Ontario consumer protection law that cannot be waived.
Privacy
How we handle personal information is explained in our privacy policy.
Governing law
These terms are governed by the laws of Ontario and the federal laws of Canada that apply there.
Contact
Questions about these terms: support@formativedigital.com or 226-450-2065.